Emma Coyne and Arabella Wilde win a place at the regional finals of a top hairdressing competition. Whiteroom saw off competition from 1200 salons to win a place at the north-western heat of the L’Oreal Proffesional Colour Trophy creating an inspired look for autumn / winter catwalk collections. A great experience for the salon, as a first time entrant to get so far, we are well pleased.

Nottinghams Largest Newspaper Wrote: Hair stylists are a cut above. Two stylists from a Hockley hair salon have won a place at the regional finals of a top competition. A photographic entry from Emma Coyne and Arabella Wilde, from White Room, saw off competition from 1,200 salons to win a place at the north-western heat of the L’Oreal Professional Colour Trophy. The competition will see entrants creating a look inspired by the autumn/winter 09/10 catwalk collections in just 30 minutes. Emma said: “There’s an amazing air of hope and excitement which is really inspiring .” The overall winners will Take part in a photo shoot for Vogue magazine